THE FOUNDER
Why I created State of Self?
Growing up, I was told that life was difficult and that dreaming too big wasn’t realistic. Success was for the lucky few, but deep down, I always believed I could achieve more. Since I was a little girl, I dreamed of creating my own brand. Balancing a 9-to-5 job, growing my personal Instagram account, and building a brand that truly represents me, has shown me that our dreams are achievable with the right mindset and strategies. That’s why I created State of Self, a brand inspired by the tools and methods that have helped me turn my dreams into reality and that can help others do the same.